LINDEN NEW ART
15658
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LINDEN NEW ART


Linden New Art required a new name and brand to reflect the new directions art was taking. Gravity workshopped with the client and staff through a branding and naming process to develop a flexible and distinctive brand and language that would be relevant and recognisable. Both a secondary language and brochure communication style were designed to be easy to adapt templates for internal updating as well as display the work of mid career Australian artists.